A new template for Celebration-5W

Nicely following on from my post a few days ago on ‘Open‘, here’s a community-driven enhancement to our Creative Commons-licensed workshop kickoff exercise, Celebration-5W, in which participants capture the ‘Who, What, When, Where, and Why’ (the journalistic 5Ws) of a celebration that will take place some months from now. I use it to capture or create some shared context not just for classic Agendashift workshops, but also for my ‘outside-in’ strategy workshops (more on those coming soon in Right to Left), where a sense of timescale is very helpful.

Mike Haber took my “Clean sheet of A3, portrait mode, big bold headings down the page” and came up with something significantly better:

This is great, and not just because it looks good – it’s really clever!

The original guidance as described in the deck and in chapter 1 of the book suggests that you start with ‘When’ (How long will we need to achieve something meaningful?) and work backwards through the ‘What’ and the ‘Who’ before finishing up with the ‘Where’ (a venue that makes some kind of statement) and the ‘Why’ (the importance of not just the celebration but the whole endeavour). With Mike’s layout, this translates to “Start with the When (bottom right) and work anticlockwise” – much more elegant! For presentation purposes, it’s natural to start either top left with the ‘Who’ and work clockwise or left-right, or in the visually impactful middle with the ‘Why’.

The Celebration-5W Dropbox now includes an updated facilitation deck with instructions for both old and new layouts, also a printable template (I just bought myself an A3 printer with very much this kind of thing in mind). Request access here.

I will of course be using this new template in my upcoming workshops; Julia might too. Check out details of events in Seattle, London, Boston, Berlin, Stockholm, and Oslo below.


Upcoming Agendashift workshops

See also the recent blog post: Agendashift workshops in Seattle, London, Boston, and Berlin, which includes a detailed description of the 2-day workshop. Workshops facilitated by Mike Burrows (yours truly) unless otherwise indicated:


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